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Rolex > Women's > Datejust

About Datejust

Rolex Datejust - The essence of Rolex in a single timepiece

The Datejust is a self-winding chronometer wristwatch manufactured by Swiss watchmakers Rolex. It launched in 1945 to celebrate Rolex's 40th anniversary and at the time was the only wristwatch that had an automatically changing date function. All Date-Just models feature Rolex's signature Oyster Case and a small display of the date by the 3 o'clock position. The Datejust is one of Rolex's most iconic and enduring watches having graced the wrists of the likes of Harrison Ford, Winston Churchill, Roger Federer, and Michael Jordon. Own a piece of Rolex's history with the Rolex Datejust.


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Women's > Datejust

The Rolex Oyster Perpetual Datejust debuted in 1945 by the Swiss luxury watchmaker Rolex. The Datejust was released to celebrate the company's 40th anniversary and was available only in 18kt yellow gold. At the time of its launch, the Datejust was the first wristwatch in history that was fitted with an automatic changing date function. Alongside this groundbreaking technology, the Datejust also features Rolex's signature Oyster case, a fluted bezel, and the Jubilee bracelet.

While in terms of design the Datejust has not changed drastically over the 70 plus years the line has been on the market, Rolex has added new features to the Datejust as their technology advanced. In 1965, Rolex introduced the famous Caliber 1570 technology into the Datejust. And from 1972, the time could be even more accurately adjusted thanks to Rolex's hacking second mechanism.

As the Datejust is one of Rolex's most iconic pieces, only a few special-edition models of the watch have ever been released. One such watch was the Rolex Datejust "Thunderbird" which was fitted with a rotating bezel. In the early 2000s, Rolex introduced a new flat bezel as an alternative to the standard fluted one. Despite these minor changes, the Datejust's core design has not changed since it was first released in 1945 and has been a favorite of the rich and famous for decades. The Datejust has graced the wrists of the likes of the Dalai Lama, US President Eisenhower, Garbine Maguruz, Yuja Wang, and Paul Newman.