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About Seiko

Seiko - Master Japanese watchmakers since 1881

Seiko Holdings Corporation, most commonly known as "Seiko," is a Japanese company that manufactures and sells watches, clocks and jewelry. Seiko was founded in 1881 by Kintaro Hattori who opened a watch and jewelry shop named "K. Hattori" in the Ginza district of Tokyo. Eleven years after it first opened in 1892, Hattori began to produce clocks under the name "Seikosha," roughly translating to "House of Exquisite Workmanship". The name "Seiko" comes from the Japanese word meaning "success" or "exquisite". While still operating as "Seikosha", the brand made watchmaking history in 1913 by being the first company to manufacture and release a wristwatch for the Japanese market: the "Laurel". The first watches branded under the Seiko name appeared during the 1920s. In 1969, Seiko further solidified their reputation for master craftsmanship by producing the "Astron", the world's first quartz watch. They later went on to introduce the first quartz chronograph which revolutionized the watchmaking scene. Some of Seiko's most popular lines include the Seiko 5, Seiko Prospex, Seiko Astron, Seiko SARB, Seiko Credor, Seiko Presage and the Grand Seiko series. With their high level of industry know-how and devotion to innovation, it's no wonder that Seiko is the watch of choice for many.


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Seiko's first foray into the watchmaking world was in 1913 with the revolutionary ""Laurel"model - the first wristwatch ever to be produced within Japan. The design and assembly of this watch were a challenge to Seiko (then known as Seikosha), as Japan had lagged behind in wristwatch technology which was booming in Europe at the time. However, these challenges are what triggered Seikosha's push for innovation in design technologies, engineering and tool development, leading to the development of Seiko as we know them today.

One of Seiko's most enduring qualities as a company is the fact they are always at the forefront of cutting-edge technology in the watchmaking world. In 1969, Seiko manufactured and marketed the world's first quartz watch, the Seiko Quartz Astron. The Astron has remained one of Seiko's core lines, today reimagined as the Astron GPS Solar, the world's first solar watch. By connecting to GPS networks, the Astron GPS Solar can adjust to your time zone at the push of a button using solar energy alone, meaning that the watch never needs to have a battery change.

Seiko's signature piece, the Grand Seiko, was first launched in 1960. A small team of Seiko's most experienced and talented watchmakers was entrusted with the task of creating a timepiece that would challenge the status of Swiss watches. The result was the Grand Seiko, a watch that was the pinnacle of Seiko's craftsmanship which delivered a higher level of accuracy and durability than any other watch on the market. In 1998, the new Grand Seiko model was released for the first time in twenty years, setting a new Grand Seiko standard. The new Grand Seiko was a modern interpretation of the original timepiece that still maintained the spirit of the Grand Seiko brand. With unbeatable durability and accuracy, a watch from any Seiko line is an investment piece that will stand the test of time.